Adult entertainment giant Pornhub has unveiled its highly anticipated 2023 Year in Review Insights, commemorating the tenth anniversary of this comprehensive breakdown of global pornographic trends. The report delves into the intricacies of the past year’s porn viewership, spotlighting the hottest trends and shedding light on cultural shifts in the world of adult content.
This year, Pornhub’s Insights team explored a myriad of cultural areas, examining the impact of events on people’s viewing habits and spotlighting characters from cinema, TV, and video games that captured viewers’ imaginations. From the rise of “hentai” to the surge in popularity of mature content, the report provides a curated snapshot of the diverse landscape of adult entertainment.
In a surprising twist, Pornhub’s statisticians noted a connection between the popularity of certain video games, such as Zelda: Tears of the Kingdom, Overwatch, Fortnite, and the enduring appeal of anime, leading to the sustained popularity of the term “hentai.” Moreover, technology made its mark on viewer interests, with searches for “android” and “robot” indicating a convergence of tech and adult content.
As the report unfolds, it becomes evident that 2023 was a year of exploration and curiosity, with mature content taking center stage. Categories like MILF and Mature climbed in popularity, while size-related terms experienced significant growth worldwide. Dr. Laurie Betito from the Sexual Wellness Center commented on the human inclination to explore the extraordinary and delve into fantasies that may not be readily accessible in everyday life.
The report’s findings also shed light on the intersection of mental health awareness and adult content, as searches containing the term “therapy” grew by a substantial +344% since 2022. Dr. Betito shared insights into the psychological aspects, noting the common occurrence of fantasies involving a patient/therapist relationship. Additionally, the report highlights the surge in searches related to “uniforms,” emphasizing the multifaceted nature of viewer preferences.
Stay tuned as we unveil exclusive insights into the European country that topped the charts in online porn consumption for the year 2023. Pornhub’s Year in Review provides a comprehensive look into the evolving landscape of adult entertainment, offering a nuanced understanding of the cultural and technological forces shaping our digital experiences.
