In a rare move for Malayalam cinema, director Blessy has launched an official website dedicated exclusively to his upcoming film, ‘Aadujeevitham,’ slated for release on March 28. The website aims to provide a glimpse into the extraordinary efforts invested by the cast and crew to complete the ambitious project.
During the website launch event, Blessy emphasized the uniqueness of having such a platform for a Malayalam film. He expressed the intention behind the website, stating, “The reason for it is for the world to know the efforts my cast and crew put for the completion of this film.” Notably, the website’s design includes a distinctive feature where the lighting of the desert and Masara visuals changes based on the time of day, offering a different experience in the morning, afternoon, evening, and night.
Renowned music composer AR Rahman, who is associated with the film, graced the website launch event. Blessy expressed his joy at Rahman’s presence and announced that the film’s music launch is scheduled for March 10th.
‘Aadujeevitham’ is a cinematic adaptation of Benyamin’s novel and stands as one of the most ambitious projects in Malayalam cinema. Featuring Prithviraj Sukumaran in the lead role and Amala Paul as the leading lady, the film is anticipated to make a significant impact. AR Rahman, commenting on ‘Aadujeevitham,’ remarked that it is a movie that holds a special place for music composers.